SOCIAL SELLING COURSES

Learn how to generate pipeline and revenue from LinkedIn with expert training from APAC's leading specialist B2B Social Selling consultancy.

B2B SOCIAL SELLING COURSES

Social Selling is one of the fastest-growing selling tools employed by modern B2B organisations.

In the world of sales and marketing tactics, Social Selling using LinkedIn is completely unique. No other channel provides both access to such a rich, searchable database of prospects and the ability to target, engage, nurture and convert them to revenue opportunities.

Intersocial are Asia Pacific's leading specialist B2B Social Selling consultancy, having provided innovative Social Selling training courses and consulting services to leading B2B brands for over 15 years. We are based in Sydney, Australia.

Our focus is on providing individuals and teams with cutting-edge yet practical Social Selling and LinkedIn training courses to help them gain a competitive selling edge.

Social Selling courses help organisations...

Identify more sales prospects and buying committee members
Convert more revenue opportunities and accelerate pipelines
Improve account engagement and penetration
Extend content distribution and engagement
Identify buying committees and enable engagement plans

WHY DO A SOCIAL SELLING TRAINING COURSE?

84%

84% of C-Levels who use social media in decision making (Source: IDC)

78%

78% of organisations using Social Selling techniques hit selling targets v 38% (Source: Sales for Life)

31%

31% of B2B professionals who say they can build deeper client relationships with Social Selling (Source: CSO Insights)

39%

39% of B2B selling professionals say Social Selling reduces lead search time (Source: CSO Insights)

INTERSOCIAL PROVIDE THE SOCIAL SELLING COURSES FOR B2B SALES, MARKETING & ACCOUNT MANAGMENT PROFESSIONALS WHO WANT TO...

  • Engage prospects in new ways to generate and convert high-quality opportunities
  • Use new, more efficient ways to identify and target buying committees and high quality prospects
  • Go beyond a ‘Social Media 101’ course to learn the cutting-edge techniques used by leading B2B brands and start generating next-level sales performance
  • Turn their LinkedIn profile into an ‘always on’ selling asset which drives connections, introductions and leads
  • Benefit from a leading Social Selling authority and a specialised B2B consultancy with 15 years experience in industry

UPCOMING COURSES

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Courses Overview

Intersocial Social Selling training courses aim to create confident, expert Social Sellers and teams to give organisations a winning edge.

Practical, interactive, and insight-rich, our courses are designed for time-poor B2B Sales & Marketing professionals who are looking to gain a unique selling edge through Social Selling on Linkedin.

  • Formats: Single session (2 hour), half day (2 half days) or full day (8 hours)

  • Delivery Mode: Virtual (Live and interactive session facilitated by Zoom)

  • Maximum Attendance: 20

  • Start Time: See course information

  • Finish Time: See course information

  • Breaks: See course information

  • Catering: No

  • Prerequisites: Own a LinkedIn account (free version or Sales Navigator)

  • Course Materials Needed: None

  • Technology Required: Laptop or Tablet

Tom Skotidas

Tom Skotidas, Managing Director of Intersocial.

Tom has specialised in Social Selling since 2008. During this time, he has designed, consulted on, and implemented Social Selling programs for hundreds of the world’s leading B2B brands including SaS, Phocas and SoftwareAG.

  • New Business Hunters – All sales professionals seeking to identify new prospects, generate leads, and grow pipeline, including Business Development Managers and Inside Sales professionals.

  • Sales Farmers – All account managers and directors managing portfolios of clients to drive cross and up sell opportunities, improve retention, and increase lifetime value.

  • Sales Leaders -Chief Revenue Officers, Heads of Sales, Chief Commercial Officers, and other revenue-focused B2B leaders with accountability for leading and developing teams of sales professionals and delivering revenue results.

  • Marketing Leaders – Chief Marketing Officers, Heads of Marketing, and other Marketing leaders seeking to build true multi-channel engagement programs and innovative ways to enable selling teams to reach prospects and clients.

Get a selling edge from Asia Pacific's leading consultancy

WHY INTERSOCIAL?

Intersocial is Asia Pacific’s leading specialist Social Selling consultancy, having supported leading global B2B brands for over 15 years. Being trained by Intersocial means you are accessing deep, specialised experience, truly innovative approaches and absolute, proven best-practice when it comes to Social Selling strategies.

Managing Director Tom Skotidas, based in Sydney, Australia is one of the world’s leading authorities and a pioneer in Social Selling in the region, and has appeared extensively at major marketing conferences and interviews with leading marketing publications.

With traditional B2B selling approaches becoming less effective, Tom set up Intersocial to help enable firms to operationalise social media channels, in particular LinkedIn, as lead and revenue generation channels. He recognised that organisations had vastly differing levels of social media usage and there was a great need for training solutions to help them benefit from true multi-channel selling and marketing and generate more business.

Follow Tom on LinkedIn

LATEST INSIGHTS

WATCH: Social Selling for Account Based Marketing

Account-Based Marketing has become a critical tool in engaging and converting prospects to drive account penetration and revenue. In this recent video, Intersocial Managing Director Tom Skotidas discusses how Social Selling techniques can support Account-Based Marketing programs and covers the key planning considerations.

FROM OUR CLIENTS

FAQs

Our courses are delivered virtually via Zoom. Details will be provided at checkout.

Full day courses are run on a single day (with breaks provided) and we also offer a full day course composed of two sessions on different days and single-session (2 hours) courses covering one specific topic. See upcoming events for details.

Our Managing Director, Tom Skotidas, is a pioneer in the Social Selling within the APAC region. He established the first Social Selling agency in Asia Pacific in 2011. Since then has has designed and implemented hundreds of Social Selling programs for the world’s leading B2B brands. He has a vast catalogue of video and other content visible on search engines, and has been a speaker and panellist for numerous marketing and selling forums including Mumbrella.

Yes. Our courses are designed to teach you the strategies and tactics you need to begin generating qualified  leads the day after you complete the course. The course is taught in a highly practical way and features loads of exercises so you can embed these skills.

All of our online courses are 100% live and interactive between the trainer and participants.  None are pre-recorded.

We are able to provide a custom training proposal for teams. Please contact us at training@intersocial.com.au.

Absolutely. Whether you are a LinkedIn novice or expert, you will gain heaps of value from our courses. Our training has been designed to  appeal to both novices and experts. Just make sure you bring a functioning LinkedIn account to the training.

The global pandemic has significantly impacted shut down numerous channels previously available to modern selling teams. Being a unique digital channel, Social Selling is ideally positioned to become part of B2B the channel mix for physically-remote Sales, Account Management, and Marketing teams.

Social Selling provides new ways to reach prospects and engage reach, build relationships with and convert prospects to customers in a way that is organic and customer-centric.

Our training courses are exclusively focused on LinkedIn.com.

Yes. Marketing professionals with a focus on brand building, demand generation, lead generation, and sales enablement gain a great deal of knowledge and skills from these courses that they can apply when working with their Sales colleagues.

Yes. We offer progressive discounts based on the number of registrations in addition to early bird discounts for bookings. Please refer to the specific course information for details.

Yes. All registrants who attend and complete our courses are provided with a digital Certificate of Completion. We will provide it within 10-14 days following completion of the course.

Definitely not. “Social Media Marketing” is the umbrella term capturing all marketing conducted via social platforms.

“Social Selling” refers to the use of social platforms by B2B marketing & sales teams, to identify and engage with buyers, build brand awareness, grow demand for products & services, and generate qualified leads.

Intersocial courses focus on developing the skills and knowledge to allow participants to improve performance on key selling metrics. Our course content is all about helping professionals unlock the unique capabilities of the world’s largest B2B professional network to find, communicate with and convert prospects.

Yes, however this would fall outside of our public training course offerings. We can design and deliver customised courses and workshops for your team using your In-House Training arm. Please email training@intersocial.com.au to enquire further.

Our full  day courses (including those run over 2x two half-day sessions) feature a maximum of 20 registrants to ensure the right levels of interactivity and personalisation.

Our short course Bootcamps (2 hours) are open to an unlimited number of registrants.

Our full Terms and Conditions can be viewed on our website. Please email us on training@intersocial.com.au if you’d like to receive a PDF copy of our T&Cs.