WHAT WE DO
Social Selling Training
Intersocial deliver a wide range of online courses and on-site training in Social Selling for Marketing, Sales and Account Management professionals and their teams, helping them gain a competitive selling edge.
Intersocial have been providing Social Selling training for leading B2B brands for over 15 years. We are a pioneering agency which has developed a reputation for excellence in designing and delivering effective training programs for high-performance B2B selling teams. We offer organisations a number of flexible options, both for in-house training for individuals and teams through to 100% live and online training courses delivered via fully-interactive videoconference.
Why invest in Social Selling training?
LinkedIn has become a key business tool with a high level of adoption amongst selling and marketing professionals. However, relatively few organisations invest in Social Selling Training often because of resource commitment, budget or the assumption that sellers have enough knowledge of how to use it. This often results in teams and individuals operating on LinkedIn without any consistency or to a coherent process.
To unlock the full opportunity of Social Selling, marketing and sales leaders need to use LinkedIn consistently across the organisation, adopting best practice processes, techniques, tools and strategies. This requires an investment in training.
What benefits does Social Selling training deliver?
- Consistent processes – Ensuring selling teams work to consistent processes minimises lost opportunities and allows for more effective management
- Discover new tools and techniques – Generate more business by using LinkedIn to its fullest potential using innovative, cutting-edge techniques
- Immediacy of impact – Unlike other initiatives, the right form of practical Social Selling training can be put into effect immediately for rapid impact.
- Effective strategy – Social Selling has proven effectiveness whilst other channels are struggling to cut through. By training your teams, you can add Social Selling as an effective new business channel, lowering CPAs, improving lead conversion cycles, improving content distribution and engagement and generating leads.
- Gain a Social Selling edge – With other providers unable or perhaps unwilling to invest in training, your organisation can benefit from a winning edge when it comes to engaging accounts and prospects.
Practical, skills-based training
Intersocial’s Social Selling training focus is on ensuring all trainees emerge from training with a solid understanding of how to use tools and techniques effectively.
As a result, our training is highly practical and ‘hands on’ rather than theoretical. In all cases we intentionally limit class sizes to ensure personal focus. We also recognise that keeping sellers engaged in the training is critical to embedding processes and behaviours. That’s why our training is highly interactive and at times entertaining so as to impart maximum training benefit.
Finally, our trainers (which include industry authority and Managing Director Tom Skotidas) understand modern sales processes and expectations completely. This is what sets Intersocial apart.
WHY CHOOSE INTERSOCIAL SOCIAL SELLING TRAINING?
TESTIMONIALS
Hear from our clients
I engaged Tom at Intersocial to run a virtual Social Selling workshop during COVID to support our global B2B sales team’s transition to online business development. This was entirely new territory for some of our reps who have relied on a more traditional face-to-face approach for many years.
Over 2 x 4-hour online sessions, Tom managed to not only hold the attention of attendees of varying digital competencies in different time zones, but he also kept the team fully engaged through a range of techniques and exercises to test and embed the knowledge of the material delivered throughout the course…[and] gaining practical tools to start Social Selling immediately.
I would definitely recommend Intersocial to other organisations looking for support in transitioning to, or making the most out of, Social Selling channels for B2B sales teams.
My team and I immersed ourselves in a two day social selling course facilitated by Tom Skotidas from Intersocial. The content of the course was first rate. Our sales team all completed the session with extensive new social selling tools. Both our new and experienced sales people strongly benefitted from the training. Tom has a unique delivery style that resonated with the sales team. They recognised he was one of them and were all fully engaged for the full two days. Tom’s social selling knowledge is second to none and he has a passion for sharing his experience via both theoretical and intensely practical sessions which were always very well received.
Our team widely implemented the knowledge we gained. The Social Selling complemented our direct selling and saw both individuals and our company become much more visible on LinkedIn. Our sales team…were able to implement the new techniques they learnt immediately. We saw instant results as our people were able to easily connect with the right buyers instead of struggling to find their way around gatekeepers. When we undertook the course we were already highly performing but he enabled us to go to the next level.
We recently engaged Intersocial to provide our sales teams with training in Social Selling. Tom’s ability to strike up a strong rapport with a class of seasoned sales executives ensured they remained engaged throughout the training session. He used hyper-clear language, real world tactics, and targeted exercises to drive home the key learning points. All of this ensured that our sales team has continued to use the Social Selling skills they acquired through the training, to this day. I recommend Intersocial for any Marketing or Sales leader who wants to enable their teams in LinkedIn and Social Selling.
Our entire sales team (across Australia and the UK) participated in one of Tom’s recent Social Selling Courses. Tom is a very engaging and inspiring presenter who was able to connect with the entire team and generate tangible outcomes for all.
The team had a varied level of social selling knowledge and the course provided all with the necessary skills, approaches and tactics to make such a tool successful in sales lead generation – way more than just like and share. Tom ensured all participants had the right profile picture, titles, key words and focus. Understanding how to pitch yourself using titles, location and needs is now a skill all of the team have.
Importantly the results of the course were seen almost immediately by the team and the on-going success is being realised in sales leads being generated by many team members. If your organisation needs to add new tools to its sales kit bag then I highly recommend Tom and his Social Selling course.
